Q2 2025 Performance of Meal Kits and Specialty Foods Apps in Croatia

In the second quarter of 2025, the performance of top meal kits and specialty foods applications on a unified platform in Croatia showcased varied trends across downloads, revenue, and active users. Here's a closer look at the data provided by Sensor Tower.

Vivino: Drink the Right Wine observed fluctuations in its weekly revenue, peaking at approximately $358 in mid-May. Downloads saw a notable increase, reaching 243 in the week of May 19. However, active users experienced a slight overall decline from 1.6K at the start of the quarter to around 1.3K by the end.

HelloFresh: Meal Kit Delivery maintained a consistent presence with downloads fluctuating between 20 and 76 throughout the quarter. Active users showed some variation, peaking at 2.7K in late April before ending the quarter around 2.4K.

EveryPlate: Cooking Simplified had minimal download activity, with numbers ranging from 1 to 8 weekly. Active users remained relatively stable, averaging around 100 throughout the quarter.

Green Chef: Healthy Recipes also saw low download activity, with weekly downloads peaking at 6. Active users showed a slight decline, with numbers decreasing from 49 at the beginning of the quarter to 39 by its end.

Factor_ Prepared Meal Delivery showed limited engagement, with initial downloads at 21 and a gradual decline in active users from 114 to 100 over the quarter.

These insights demonstrate the varying engagement levels and market presence of each app in Croatia. For more detailed analysis and data, visit Sensor Tower.